Revlon RE/START Strengthening Purple Cleanser 250mL
Neutralises Unwanted Yellow & Brassy Tones.
Revlon Professional RE/START™ Strengthening Purple Cleanser 250mL
Strengthening purple cleanser for blonde, bleached, white and highlighted hair that neutralises unwanted yellow tones while helping restore strength, shine and vibrancy.
Keep blonde looking cooler, brighter and beautifully conditioned with Revlon Professional RE/START™ Strengthening Purple Cleanser. This dual-action cleanser creates a skincare-inspired creamy foam to gently cleanse while neutralising unwanted yellow and brassy tones.
Powered by KERABIOTIC BLOND GUARD™ Technology, it helps strengthen, restore and recover bleached hair to reduce breakage while enhancing colour gloss and vibrancy. Its scalp-focused formula also helps respect and balance the scalp microbiome.
For more customised toning, the cleanser can be boosted with RE/START™ Anti-Brassiness Purple Drops, allowing you to adjust the level of neutralisation to suit your blonde.
Why You’ll Love It:
✔ Neutralises unwanted yellow and brassy tones
✔ Helps maintain cooler-looking blonde tones
✔ Strengthens blonde and bleached hair
✔ Helps restore and recover bleached hair
✔ Helps reduce breakage
✔ Enhances colour vibrancy and gloss
✔ Features KERABIOTIC BLOND GUARD™ Technology
✔ Helps respect and balance the scalp microbiome
✔ Formulated without added sulfate surfactants to help protect colour
✔ Creates a skincare-inspired creamy foam
✔ Dermatologically tested
✔ Does not stain hands
✔ Can be customised with RE/START™ Anti-Brassiness Purple Drops
Perfect For:
✔ Blonde hair
✔ Bleached and pre-lightened hair
✔ Highlighted hair
✔ White and grey hair
✔ Yellow or brassy tones
✔ Maintaining cooler blonde tones
✔ Blonde hair needing added strength
✔ Customised blonde toning routines
How to Use RE/START™ Strengthening Purple Cleanser:
Apply to wet hair, massage gently and rinse thoroughly.
Reapply, leave on for 2 minutes, then rinse thoroughly.
For more intense customised neutralisation, mix with RE/START™ Anti-Brassiness Purple Drops:
Lightest Blonde, Silver, Very Light Blonde (Level 9) & Grey Hair: Mix 1–2 drops with 10g of Strengthening Purple Cleanser.
Light Blonde (Level 8) & Medium Blonde (Level 7): Mix 2–3 drops with 10g of Strengthening Purple Cleanser.
✂️ @HairByU Professional Tip
With purple products, more isn't always better. Watch your blonde as it tones — very light or porous areas can grab violet pigment faster than the rest of your hair.
Start with the recommended processing time and customise with RE/START™ Anti-Brassiness Purple Drops only when you need stronger neutralisation.
- Neutralises brassiness.
- Strengthens hair.
- Restores and recovers bleached hair.
- Improves vibrancy and shine.
- Respects and balances the scalp.
- Formulated without adding sulfates: protects color.
- Skincare-inspired creamy foam.
- Dermatologically tested.
- Does not stain hands.
| SKU | R2870 |
| Model # | 7270334000 |
| Barcode # | 7270334000 |
| Brand | Revlon Professional |
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